Goyard Tote Bag Price List for 2024 (Updated)

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Sara Sargon

A California-based handbag expert and journalist with nine years in luxury fashion. Her contributions include Vogue, InStyle, & Nylon.

Here’s the updated Goyard tote bag price list for 2023:

Bag Model20232024Resale Price
Goyard Saint Louis PM$1,650$1,650See Best Price
Goyard Saint Louis GM$1,825$1,890See Best Price
Goyard Artois PM$2,190$2,190See Best Price
Goyard Artois MM$2,450$2,540See Best Price
Goyard Anjou PM$2,820$2,960See Best Price
Goyard Anjou GM$3,550$3,550See Best Price

2024 Goyard Tote Price

Since the very beginning, Goyard has drawn an exclusive clientele throughout much of the world. The Goyard tote price is a question most handbag lovers look-up daily, especially with its ever-growing popularity. The fashion house was established in 1853 by François Goyard and has been the luggage of the 1 percent ever since.

Goyard Saint Louis Tote (St Louis Tote) Bag

One of the most popular Goyard Tote is none other than the Goyard Saint Louis (St Louis) Tote. This tote bag is very similar to the Louis Vuitton Neverfull, their signature tote. Most St Louis styles include a classic Goyardine pochette (which can be found in special colors). How much are Goyard bags? Specifically, the Goyard St Louis prices? Or Goyard St Louis GM price? See prices below.

Update: Goyard does NOT charge additional for “special colors” which once consisted of anything that wasn’t black/black or black/tan. Example, in the past, all green Goyard, blue, red, orange, yellow, etc colors had a price hike. This no longer has a price difference. However, there may still be bags or totes with limited or RARE color ways that will be an additional price. Limited or rare color ways can range from $300-$1000 price difference. So, how much are Goyard bags?

StylePrice ($) Classic ColorsPrice ($) Special Colors
Goyard Saint Louis PM$1,650 usd$1,650 usd
Goyard Saint Louis GM$1,825 usd$1,825 usd
Our Pick
Goyard St Louis PM

The Goyard St. Louis PM is a tote bag made of coated canvas with the iconic Goyardine pattern in a chevron-like design. 

Browse St Louis PM Totes

Goyard Saint Louis PM Bag on Reseller Sites

Goyard Tote bags have a higher resale value because you cannot buy Goyard bags online direct from Goyard.com. Therefore, the higher demand means higher price markup for resale items. This makes for a great investment! Buying the Goyard St Louis tote on resale sites makes it easier to buy the exact one you want.

Goyard Saint Louis GM Bag on Reseller Sites

Bigger & Better
Goyard St Louis GM

The Goyard St. Louis GM is larger, made of the same Goyardine pattern, leather top handles, and a detachable pouch with a snap closure.

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Click Here to View The Difference Between All Goyard Tote Bags 

Goyard Artois Tote

Finally, the Goyard Artois Tote is a hot item and is fairly similar to the Saint Louis Tote. For instance, it’s made of canvas, plus has the same look and feel as the Saint Louis Tote. However, this particular tote bag’s claim to fame is that it’s sturdier or has a more structured design, which adds to the Goyard tote price tag.

The Artois Tote has a zipper closure, inside/interior pocket, and leather corners to ensure your designer tote bag never loses its shape. Note that the Artois Tote doesn’t come with a pochette, but it does come in two sizes and special or classic colors. How much is this Goyard purse price? See our list below. Also, be sure to check out our list of popular Louis Vuitton crossbody bags here.

Update: Goyard does NOT charge additional for “special colors” which once consisted of anything that wasn’t black/black or black/tan. Example, in the past, all green, blue, red, orange, yellow, etc colors had a price hike. This no longer has a price difference. However, there may still be bags or totes with limited or RARE color ways that will be an additional price. Limited or rare color ways can range from $300-$1000 price difference. 

StylePrice ($) Classic ColorsPrice ($) Special Colors
Goyard Artois PM$2,190 usd$2,190 usd
Goyard Artois MM$2,450 usd$2,450 usd

Top Zip Closure
Goyard Artois PM

The Goyard Artois PM is a structured and spacious tote bag made of Goyard's signature coated canvas and a zippered top closure.

Shop Bags

Goyard Artois PM on Reseller Sites

Goyard Tote bags have a higher resale value because you cannot buy Goyard bags online direct from Goyard.com. Therefore, the higher demand means higher price markup for resale items. This makes for a great investment! So, how much are Goyard bags?

Goyard Artois MM on Reseller Sites

Goyard Artois MM

The Goyard Artois MM is a larger version of the Artois PM tote bag, made of the same signature coated canvas and leather trim.

Browse Artois MM Totes

Goyard Anjou Tote Bag

Another coveted bag is the Goyard Anjou Tote. Here, this gorgeous bag is made with one side leather, the other side is canvas. The Goyard Anjou tote bag comes in two sizes, and has a pochette. Besides being made of leather, one more key difference between Saint Louis and Anjou bags is that the Goyard Anjou is reversible (much like the Louis Vuitton Neverfull). This is an incredibly popular Goyard bag style, especially in classic colors. See prices below.

Update: Goyard does NOT charge additional for “special colors” which once consisted of anything that wasn’t black/black or black/tan. Example, in the past, all green, blue, red, orange, yellow, etc colors had a price hike. This no longer has a price difference. However, there may still be bags or totes with limited or RARE color ways that will be an additional price. Limited or rare color ways can range from $300-$1000 price difference. 

StylePrice ($) Classic ColorsPrice ($) Special Colors
Goyard Anjou PM$2,820 usd$2,820 usd
Goyard Anjou GM$3,550 usd$3,550 usd

Goyard Anjou PM & GM / Goyard Anjou Mini on Reseller Sites

Goyard Tote bags have a higher resale value because you cannot buy Goyard bags online direct from Goyard.com. Therefore, the higher demand means higher price markup for resale items. This makes for a great investment!

Reversible
Goyard Anjou Tote

The Goyard Anjou is a sophisticated and versatile tote bag made of Goyardine canvas with leather accents. This Goyard bag is completely reversible.

Browse Anjou Totes

The Goyard Tote Bag Design

Dots and dashes are the signature element of any piece. Known as Goyardine—the proprietary canvas that bears an interlocking “Y,” this design was developed by Edmond Goyard in 1892.

Paying homage to their previous life, the pattern consists of tiny tick marks that symbolize logs because the fashion house’s family were lumbermen before they learned to make luggage. This classic and alluring design was originally stenciled by hand; the canvas is now screen-printed. This classic design adds to the appeal of the Goyard tote price or handbag styles in general.

The Goyard Tote Price Appeal 

The fashion house was purchased by a businessman named Jean-Michel Signoles. The brand, still offers high-quality pieces and the Goyard tote price is reflected by their quality. Thus, even when Signoles cautiously updated the designs, he understood that such an elite brand must stay true to its special colors and luxuy roots—less is always more.

What is the Goyard tote price? The current price for this handbag vary per style and season. Goyard handbag prices tend to increase each year, thanks to high demand. But then, be that as it may, here’s a brief overview of the more popular items, specifically tote bags, and their prices in North America. Most totes come in two different sizes (PM/small and GM/large), and you can select standard or custom colors.

Nonetheless, prices also vary depending on size and color.

Click Here To View Our Hermès Birkin Bag Price List

Planned scarcity is the secret of Goyard. In other words, Goyard is seen as a speakeasy brand—not only do you need to know where the door is, but only a select few can get them, which just adds to the mystique. Thus, another reason why it’s tough finding the current Goyard tote price.

This look is for those in-the-know and creates an almost unseen air of luxury. Thus, it’s not too surprising that Megan Markle loves it and has seamlessly incorporated this ultra-luxe fashion house into her everyday wardrobe, workout gear, and travel essentials—totes, duffle bags, etc.

Nowadays, the brand is akin to Hermès Birkin bags and is more readily available. However, this doesn’t change the quality and history behind it all, which means the price tag on any Goyard item will continue to be that of a much-coveted luxury brand. How much are Goyard bags? The price is always updating and escalating.

goyard tote price

Finding The Best Goyard Bag Price

Ultimately, these are just a few of the amazing Goyard bag for sale. Aside from the Goyard crossbody bags such as Goyard belvedere pm price 2023,  Goyard backpack price,  or Goyard paris price, the Goyard totes are by far the most popular styles! That said, buying Goyard bags online or directly through Goyard is unlikely. So, how much is a goyard bag?

Not only is it tough to find an updated Goyard price list, but Goyard handbags or Goyard Totes for sale online are rarely available, especially in classic colors. However, where to buy Goyard tote price is mentioned above at high-end boutiques or look into exclusive secondary market retailers. Handbag lovers also look for Goyard duffle bag price or Goyard tote with zipper.

If you do choose to go to the secondary retailer route, make sure that you go through a reputable seller, so you know you’re getting an authentic product. The resale items listed above have the best reviews and are always guaranteed authentic.

Photos courtesy of official websites of goyard, fashionphile, rebag.

Picture of Sara Sargon

Sara Sargon

A California-based handbag expert and journalist with nine years in luxury fashion. Her contributions include Vogue, InStyle, & Nylon.

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